Brand statement
Julia Heuer is the eccentric master of prints and pleats. Playing with folklorish elements, visual references give homage to the past, while being brought into the contemporary context with a signature twist. With a combination of unique in-house designed prints and innovative pleating techniques, she creates a look that cannot be replicated. Giving ancient techniques a contemporary and bold makeover, Julia Heuer pieces delight with sensuous colors and an unorthodox array of patterns.
About Julia
Each SHIBORI PLEAT item that your receive is handmade individually. Pattern placement, pleating and measurements may vary as each piece is rolled around the tubes by hand and bound with thread before it goes into the oven to change its shape permanently. Through this process, ghost pictures can appear on the print.
We are educating our customer that those irregularities are no mistakes but a sign of a valuable handmade process, and a sign for a Julia Heuer piece.
The pleats have been created by independently trained women of various ages and backgrounds that have each been trained in the process of the Arashi Shibori. This makes each piece unique and worthy.
Philosophy
The best way for the customer to store the garments is by laying them, rather than by hanging. This applies for the washing process. It helps to keep the pleats in form.
Customers can follow the care label advice, the pieces require low maintenance.
For any further questions we are always happy to help, aiming to keep the pleats vibrant and beautiful.
Craftmanship
Julia Heuer is the eccentric master of prints and pleats. Playing with folklorish elements, visual references give homage to the past, while being brought into the contemporary context with a signature twist. With a combination of unique in-house designed prints and innovative pleating techniques, she creates a look that cannot be replicated. Giving ancient techniques a contemporary and bold makeover, Julia Heuer pieces delight with sensuous colors and an unorthodox array of patterns.